International Delight x Paris Hilton

When Paris Hilton launches coffee, it should feel like a party.

Brand International Delight

Role Designed the physical world of the Parista pop-up: the truck wrap, every poster, and every wall.

Outcome The launch was picked up by Food Dive, The Takeout, Elite Daily, and Allrecipes, and the Santa Monica pop-up ran free and open to the public.